The 2020 Subaru Love Promise Community Commitment Award

We've been nationally recognized for our dedication to our community and the Subaru Love Promise.

We're honored to receive the 2020 Subaru Love Promise Community Commitment Award. This award nationally recognizes Subaru retailers who are making the world a better place while demonstrating an outstanding commitment to supporting passions and causes in local communities. These efforts are focused in important areas such as the environment, community, health, education, and pets.

The 2020 Subaru Love Promise Community Commitment Award

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Pets

Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated over $28 million to the ASPCA and through Subaru Loves Pets has helped support the rescue, transport, adoption and well-being of over 230,000 animals across the country. 

Environment

Loving the environment means more than loving the great outdoors. It means working to preserve it.

Since 2018, Subaru has partnered with TerraCycle.  Participating Subaru retailers collect hard-to-recycle trash that was headed to local landfills. We collect approximately 2 tons of this hard-to-recycle trash monthly, which will be converted to furnishings and other usable items and donated locally.

Education

It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Since 2015 Subaru, in partnership with the American Association for the Advancement Science, donated over 277,600 award-winning science books.  In addition, through our partnerships with Staples and Adoptaclassroom.org we supported teachers and students with donations of S400,000 in gift cards and school supplies. 

Community

In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

In 2020, Subaru and its retailers made a donation to Feeding America to provide 50 million meals to help feed people in need during the COVID-19 crisis,* making meals available at 199 local food banks across the country.
*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks. 

Health

We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Since 2016, Subaru and its retailers have partnered with the Leukemia & Lymphoma Society (LLS) to donate over 167,000 blankets and 21,500 arts & crafts kits and reached nearly 150,000 patients in more than 780 hospitals nationwide. 

How is Schaller Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Connecticut Humane Society
New Britain Parks and Rec, CT Special Olympics, Klingberg Family Centers
 Subaru Love Promise Heart

Love Promise Stories from Schaller Subaru

Subaru and Schaller Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Schaller Auto helps deploy Wi-Fi for students  –  Matt C

From May through August, the Consolidated School District of New Britain (CSDNB), in partnership with Schaller Auto, deployed dozens of vehicles equipped with Wi-Fi hotspots throughout New Britain to provide internet access for students who were not able to regularly engage in online learning, known as Continued Educational Opportunities (CEO). CSDNB transitioned to phase two of CEO on March 30, and students had been completing assignments through Google Classroom. Since schools initially closed on March 13 due to the COVID-19 outbreak, more than 2,700 virtual classrooms were created and activated. Further, approximately 90% of students engaged with their teachers since the district moved to online learning. However, there were still more than one thousand students (about 10%) who found it challenging to connect due to the lack of internet access in their homes. But, with the help of Schaller Auto, these students - who would have otherwise remained offline through the end of the school year and through summer school – were able to engage with their teachers and classmates. Once the hotspot networks were configured and installed in the vehicles, staff from Schaller Auto drove to neighborhoods lacking internet access, which were identified through surveys and internal data. They remained there Monday through Friday during specific parts of the school day. “Our primary goal during this time was to ensure that our students were engaged with their teachers, but unfortunately, many students were unable to do so because they could not connect to a Wi-Fi network,” said Superintendent Nancy Sarra. “And while we were able to come up with a plan to acquire hotspots, we still needed a method to distribute the internet into the neighborhoods. That is where Art Schaller stepped in, graciously offering to utilize his vehicles and staff to help us ensure that all our students had access to the internet for the remainder of the 2019-2020 school year. We are incredibly grateful for Art’s support and the willingness of his staff to take part as well.”


Such a nice experience  –  Sarah C

I unexpectedly found myself in need of a new vehicle in the middle of the pandemic and was very concerned about the process and how I would be able shop for, test drive, negotiate and purchase a car considering the current limitations. I can honestly say that Jerry at Schaller Subaru in Newington Ct. made sure my experience was not only painless, but a truly enjoyable and exciting one. He was highly communicative, transparent and readily available to answer any and all questions I had along the way. He personally drove my car to my door and spent as much time as I needed explaining its features and the financing details etc. I can’t say enough about my experience over all as well as Jerry as a person. Great job Jerry and Schaller for hiring such a stand up employee.


Schaller Subaru Loves Learning  –  Eric L

In October, Schaller Subaru delivered 150 award-winning science books to kids at the Catherine M. McGee Middle School in Berlin as part of the Subaru Loves learning initiative. Special thanks to principal Sal Urso and the middle school staff and students who helped make this such a great visit!


Schaller Subaru Loves Learning  –  Eric L

On October 9th, Schaller Subaru delivered 150 award-winning science books to kids at the Catherine M. McGee Middle School in Berlin as part of the Subaru Loves Learning initiative. Special thanks to principal Sal Urso and the middle school staff and students who helped make this such a great visit!


Love Promise Blanket Delivery  –  Brandy S

On June 25, 2018 The Leukemia & Lymphoma Society (LLS) staff member Brandy Sinisi met with General Manager Vince Giordano and Arthur Schaller from Schaller Subaru (Berlin, CT), to deliver blankets and messages of hope, to Hartford Healthcare Cancer Institute at The Hospital of Central Connecticut (Plainville, CT). We were greeted by Liz Szymanoski, Denise Jones-Gagne, and Erin Stocking, who were very grateful for the donation to their patients. We took pictures outside the beautiful facility and the proceeded to move the blankets into the resource area that is available for patients who visit the facility. There was a volunteer helping at the front of the facility who was very touched by the donation.


Love Promise Delivery  –  Daniela H

On June 29, 2017 LLS staff member Daniela Hincapie met with General Manager Vince Giordano and his team from Schaller Subaru (Berlin, CT), to deliver 12 craft kits, 80 blankets and messages of hope, to Hartford Healthcare Cancer Institute. We were greeted by Liz Szymanoski and a few other of the staff at the facility who were very grateful for the donation to their patients. We were able to get a tour of their facility which I was fascinated with their healing garden. The garden is a place patients are welcome to go to and also is an overview from the infusion center. As patients are going through treatments they are able to look over to the tranquility garden which is a very calming/quiet area. It was very uplifting to see how genuinely appreciative Liz was for the blankets!